Inspiring hope and changing lives
client
services
challenge
strategy
results
The Sharing Center
Strategic communications, messaging development
The Sharing Center was founded in 1986 to serve those experiencing homelessness and hunger. Since then, the organization has grown to one of the most comprehensive human services organizations in Seminole County, Florida.
With a number of program and operational changes on the horizon, The Sharing Center engaged Jarel Communications to develop a strategy to align the organization's story with its internal and external communication efforts.
Jarel Communications guided the team through an eight-week strategic planning process that included a communications audit, stakeholder interviews, messaging workshop and engagement across multiple departments to ensure consistency in how the internal team shared The Sharing Center story.
Increase in community engagement following the re-brand launch. New messaging that reflects the nonprofit's mission and values.